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5. Communication

To promote transparent and effective communication within the college community and

between the college community and external constituencies.

Enhanced Suffolk’s public image, garnering more than 50 national and state awards for

marketing and communications.

Through effective messaging delivered through multiple media channels, successfully

strengthened the College brand, increased the institution’s visibility, supported enrollment

management initiatives, and developed its social media and YouTube presence.

Implemented 25-Live event management and facilities scheduling software.

Overhauled College’s website, inclusive of compliance with Americans with Disabilities Act

(ADA) standards and implementation of a new content management system.

Implemented the development of microsites on the College’s website in order to

communicate in a more efficient, timely manner about situations or activities that included

extensive details/content.

Introduced the use of unique URL landing pages to assist in capturing potential student

contact information in support of enrollment management initiatives.

Introduced virtual campus tours and completed an online virtual student orientation option

to bolster student communications through the use of technology.

Completed the development of the College’s first mobile app and the introduction of text

messaging functionality to enhance student communication.

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